Vulnerability Assessment

The first thing that must be done to protect a home is to conduct a risk assessment to figure out the potential for threat in the designated neighborhood, vulnerability, and the possibility of consequences of risk occurrence. Three tools that are normally addressed when planning security for any home are: 1. What home security and safety risks are the most typical of the neighborhood for which the assessment is working and what would families be more exposed to? 2. How exposed are the neighborhood residents? Have they taken the necessary precautions to prevent a disaster and to deter all threats? 3. How much could be lost if these precautions have been ignored? To answer the first question it is important to discover the types of crimes that have been committed in the neighborhood most recently. By asking fellow neighbors and local police crime prevention officers, statistics on most common crimes and how that particular neighborhood stacks up to others in the rest of the county can be found. Once a list of possible threats has been established, checking the home for vulnerabilities that would leave it susceptible to a crime or an accident would be the next step in the process. After identifying the vulnerability to these potential threats, a vulnerability assessment on a residence may be conducted. A vulnerability assessment of a home as well as a list of countermeasures and their costs’ is what is required next. Focus on the different directions that potential threats may use and the avenues of approach that they will likely take to threaten property or the area surrounding property. There is a neighborhood watch program that is counted on to support additional observation and early warning. The signal for such a warning is slamming metal object to metal object in a series of three to alert the neighbors as a code to indicate direction and threat. You can better observe your surroundings from your roof or second story. Establishing an observation post/listening post (LP/OP) can be an effective way to gain a superior advantage gaining an elevated advantage in addition to limited access for potential attackers. If your LP/OP has a covered and concealed approach and withdrawal route back to your house, then this would be an ideal location looking out for one another. You probably do not want to open your home to too many family or friends in case of disaster or attack because of the supply of food, ammunition, clean water, and toiletries. There are not many avenues of approach that threats can use in order for them to see straight into the neighborhood or directly to the house so the focus of mitigating this risk is centered around the front and back yards. Place your landscaping like boulders, rock, gravel, trees, and vegetation as well as blinds or curtains can limit the amount of visibility that a threat has to see into your home. Loose gravel placed under the windows, broken windows, and doors will make noise and could possibly spook anyone from attempting a break in. There are not any covered or concealed routes for attackers on foot to approach your house undetected from, so if they did not use a frontal assault they would have to jump the fence in the backyard to try to gain entry through the back door. The visibility from all windows downstairs is limited due to the landscape, but the upstairs has one hundred percent visibility 360 degrees around the entire house. Many dead zones (areas that you cannot see) due to the house being in a sub-division, but no brush will have to be cut down. Windows are easily broken, so keep yourself prepared for Hurricanes, tornadoes, other bad storms with ? to ? inch plywood cut for all windows with mounting hardware. The lighting that you have surrounding your house can have many uses. Illuminating the areas of approach to your house can force intruders to look for a softer target, and it can also give you and your neighbors a better opportunity to give a more detailed description to police when they flee. Mounting your lights with easily re-moveable hardware like wing nuts will assist you if you ever have to relocate them to a more vulnerable part of your residence. Ballistic breaching is the act of using a shotgun to remove the deadbolts from doors, making it possible for attackers to breach the security of your home. Think about installing manmade levers that can latch from the bottom of the door to the floor and the top of the door to the ceiling. This creates a major problem for any intruder because it forces them to stay in the fatal funnel for a longer period before entering your home. The fatal funnel is the area most dangerous for anyone trying to breach a room because it is the smallest area of any room. This creates a better opportunity for the homeowner to defend him or herself by being able to fire a weapons system into a smaller area, reducing the risk of missing the target. The ability to defend your home with small arms does not come cheap. Probably the most expensive cost of any home security tool used is the money you will spend, not only on the fire arm itself, but also the ammunition as well. However, being able to shoot from your home is not as near important as it is for your home to withstand small arms fire. Most homes provide terrible cover (protection) from small arms fire. Aside from sand bagging or laying sheet steel on the walls around your windows, any containers that hold dirt would also do. Wargaming† is a term often used by the U. S. Army before every mission they conduct overseas. The best vulnerability assessment would come from you â€Å"wargaming† various situations based on the environment you live in, then develop countermeasures to mitigate the threats and weaknesses you have determined. Again, call it â€Å"wargaming† or whatever you will, but it is an effective way to look at contingencies and resources nee ded to implement better plans and countermeasures.

Misrepresentation of Canadian First Nations People

One can argue that the 2010 Olympics committee has edited and re-packaged native culture — which has also been ripped out of its traditional contexts. The Committee is highlighting Arctic indigenous imagery — yet Vancouver, the centre of the Games, is a temperate city. Arctic indigenous peoples did not live there — or on the nearby Whistler and Cypress mountains, where some Olympic events will be held. Other BC First Nations tribes who did live in that area of British Columbia also were not represented in the marketing iconography. One First Nations man who was asked to be a participant in the 2010 opening ceremonies, was told when he came to the fitting room in his own traditional regalia, to put them aside and instead done some sort of costume, â€Å"like you see the king and the queen have in Europe – those big long robes that drag on the floor.† It was not remotely authentic at the least. This misrepresentation of the First Nations people doesn’t show the world â€Å"who [they] really are as First Nations people.† When I watched the Olympics opening ceremonies on February 12th 2010, after the original broadcast I felt proud of my country for finally including and celebrating Native peoples in the production. I was also happy that it is the first time that First Nations have been recognized by the International Olympic Committee as official host partners in any games. Take a minute and try to understand the Indigenous plight. This is not something that is so far in the past it has no effect today. It has a very strong effect. Colonization and residential schools has influenced my friend’s father's suicide and has in turn affected her entire life. The pain is still present, it is still here. I would ask that you just listen, and ponder, and learn the real Native history that has been hidden from all of us.

Answers to Questions in Astronomy Essay Example for Free

Answers to Questions in Astronomy Essay 1. How do astronomers measure the distances to galaxies and how does that allow the sizes, luminosities and masses of galaxies to be determined? A distance indicator is an object within a galaxy that functions as a marker to that galaxy. It may be a Cepheid star, globular cluster, H II region, planetary nebula or supernova. The distance to a galaxy, especially if it is very far away, is approximated by employing the Hubble Law which is expressed as Recession Velocity (Vr) = Hubble’s Constant (H) x distance (d). After obtaining the distance, it is possible to determine diameter through the small angle formula and luminosity from distance and apparent magnitude where both formulas are derived equations (Garber). Meanwhile mass can be estimated in three ways. Rotation curves reveal the calculation of rotational velocities for varying distances from the galactic center so that once distance and velocity are known, mass can be obtained (Garber). Another is through the cluster method which focuses on the motion of a galaxy within a galactic cluster. The size of the galaxy as well as range of velocity determines the total mass of the cluster (Garber). The third is through the velocity dispersion method where the spectra of the galaxy are used to approximate mass. Broad spectral lines indicate high velocity which in turns suggests a large mass (Garber). 2. Discuss how individual stars and the shapes of galaxies are affected by collisions. As a galaxy approaches another in a collision, the gravitational fields of the stars in each of them start to interweave and the resulting powerful tidal forces disturb and radically alter the shape of the galaxy, similar to the manner in which the gravitational pull of the moon causes the tide to rise in regions of the earth nearest to it but magnified a thousand times. A collision initiates the formation of tidal tails, bars or rings and colliding gas clouds produce knots of newly formed blue stars while the nucleus of the galaxy becomes deformed (sciencedaily.com). On the other hand, when stars collide, they merge together as one star that displays unusual brightness and heat relative to age so that they become very prominent in their globular cluster. These stars are referred to as â€Å"blue stragglers†. When stars increase in age and use up their hydrogen, they become cooler, less massive and red in color but through collisions, they obtain extra mass causing them to turn blue (Masters). This permits them to remain longer in the main sequence – the phase in a star’s life where it burns its hydrogen. 3. Explain the differences between the three types of galaxies and what happens to change their shape. An elliptical galaxy is rounded or oval in shape, do not have visible gas and dust or bright, hot stars and consists of population II stars. Elliptical galaxies are also surrounded by globular clusters. A spiral galaxy has a disc component, consists of both populations of stars, exhibits a nucleus and may have arms with differing orientations (Garber). An irregular galaxy does not present a regular pattern and includes new and old stars alike. Galactic interaction, collision and merging, which involve the effects of the gravitational fields of galaxies, are the primary events that change the shape of galaxies. The subsequent structure depends on both the type of the galaxies involved and the directions of their orbits (Keel). Collision, mentioned earlier, may not result in a merger if both galaxies have enough force to continue moving away from each other after the event. Galaxies are said to be interacting when they do not collide but both their gravitational attractions cause distortion and exchange of gas and dust (astro.umd.edu). In interactions that occur at slow speeds and involve galaxies with unequal masses, spiral formations may assume irregular-lenticular shapes (Than). Gases being pulled to the central region, as a result of tidal disturbances, clear away the spiral configuration, leaving behind a disk structure. The most drastic interaction is the merging of two galaxies and occurs when they collide but lose their momentum to slide past one another. Instead, they fall back into each other and unite into one galaxy, losing their original shapes in the process (astro.umd.edu). When a significantly more massive galaxy collides and merges with a smaller one in a type of interaction known as galactic cannibalism, the bigger galaxy does not exhibit a visible change in shape but the less massive galaxy is ripped apart, loses its shape and becomes integrated into the bigger one. Answers to Questions in Astronomy. (2016, Nov 07).

Answer the question below Essay Example | Topics and Well Written Essays - 500 words

Answer the question below - Essay Example As described by Berbatov, Hitler had a strategic plan of achieving his goal through developing a political slogan and spirit among the Germans that absorbed everybody to act along a particular line (Murray and Allan 63-4). It is evident that Hitler and his advisors resorted to various ways of eliminating its opponents and identified subjects. The best approach was to institute the Germany army into its Nazi machinery. With the help of Propaganda and tactical incitement of the Germans against the Jews and other alleged inferior races, the Nazi army was motivated to commit widespread atrocities that are estimated to have cost about 12 million lives. Berbatov’s understanding of the German army operations in the battle field and concentration camps explores the source of the mass killings that revolutionized the socio-economic and political face of the world into the modern times. The greed for power and craving desire to bring new order to the world by Hitler significantly explained his relentless efforts to champion for communism through Nazi operations. Berbatove explains how the German’s were brainwashed and recruited into Nazi soldiers with one goal of restoring their lost glory in the world socio-political and economic position (Murray and Allan 65-7). This spirit of pure German blood being diluted by the Jews brought tension which explains the mass killing of people in geographic ally dispersed concentration camps and military battle against allied forces of the West, United Kingdom among others. It is therefore clear that Berbatov’s assertion on the significance of Nazi army on the committed crime against humanity by Hitler is true. The Battle of Atlantic gained pace after the fall of France in 1941 as the principle power in the Atlantic waters. The Germans had direct access to Atlantic waters with their well-armed and sophisticated submarines. This posed a

Tattoos. Cultures that Use Tattoo and Methods of Tattooing Research Paper

Tattoos. Cultures that Use Tattoo and Methods of Tattooing - Research Paper Example Although usually considered by some as a mere way of accessorizing one’s body with the typical dragon or butterfly, tattoos are regarded as an outlet of creativity and a medium of expression by those who truly understand and appreciate art. While tattoos often seem to carry negative associations as the images of gangs of tough biker boys, and their promiscuous girlfriends come to mind as you think of such body decoration, they are also considered greatly meaningful and significant by various cultures. The people of Thailand regard getting tattoos as a religious ritual and they are often used to illustrate holy symbols like tigers, temples, or verses from sacred prayers. In contrast to this, the Japanese culture used tattoos to brand criminals permanently, which worked like a public display of one’s acts. Similarly, in Germany as well, tattooing prisoners with serial numbers meant making it easier to identify them. Such usage of tattooing explains why tattoos are associa ted with gangsters and mafia men. On the other hand, however, some Germans have also redeemed the status of tattooing to that of a form of a body art by using women’s bodies as their canvases to decorate and consequently display their artistic talents. Native tribes of the Polynesian Islands over the Pacific Ocean have taken this a step further as they regard tattooing as a representation of one’s social standing, as they employ tattoos to illustrate lineage, rank in society and sexuality (Wianecki, 2011). In Western cultures, as one can see on the television, the tattoo culture is greatly dominant, since numerous Hollywood actors like Eva Longoria, Megan Fox, and Ben Affleck, among others, are seen showing off their tattoos on their lower backs, necks, ankles and various other body parts. In addition to this, the tattoo culture is on the rise and has truly become a rage as icons such as Avril Lavigne and David Beckham choose to display their individuality through a ti ny tattoo on the wrist, or through large ones on the back and arms (Mifflin, 1997). As these celebrities are looked up to by huge fan followings, which instantly mimic their favorite idols, the tattooed populace in the world has increased greatly. As published by the Daily News in Los Angeles, â€Å"Credible statistics on the number of people with tattoos are actually tough to find. But in 2006, the Pew Research Center stated that 36 percent of Americans ages 18-25, 40 percent of those 26-40 and 10 percent of people 41-64 have tattoos† (Auerbach, 2011). It is safe to say that the numbers have only been on the rise ever since. Methods Recently, tattooing has also become increasingly popular for being instrumental as a method of plastic surgery for areola reconstruction (Aston, 2009). The most common tool used for tattooing is an electrically powered tattoo machine that uses a needle or group of needles to drill ineradicable ink onto the skin in order to decorate the body perma nently with a tattoo. After this painful procedure is undertaken, the tattoo becomes a part of a person’s attire as well as his/her personality, and is shown off as a style statement, or a symbol of something one believes in, or, as in the case of some Indian actresses like Deepika Padukone, even a symbol of love for one’s partner. This convenient method of tattooing with a drill-like machine, however, has been discovered only recently. Since tattooing had started a long way back, when technology was not as advanced, various other methods were under utilization to make color penetrate into the skin. In some tribal cultures, designs are cut into the skin and ink rubbing cause color. In others,

The Call Centre and Tengo Ltd Assignment Example | Topics and Well Written Essays - 2500 words

The Call Centre and Tengo Ltd - Assignment Example It is with regards to these facts that the researcher has endeavored to investigate the reasons behind such poor quality service and high employee turnover in the company’s customer contact division. The research revealed that the managers faltered on number of levels within the framework of strategic human resource management. Their authoritarian type leadership combined with the absence of adequate training and development facilities as well as reward and recognition framework has significantly deteriorated the motivation level of several employees which in turn increased the employee turnover in the customer contact center. Therefore, after exploring the ongoing situation in Tengo’s customer contact centre, the managers are recommended to follow a follow a team leadership style by emphasizing on the welfare of the employees as well as having adequate training and development programs in place. They are also advised to have proper payment and reward packages in order to boost the engagement level of the employee base by appreciating their effort through appropriate compensations. In addition the managers should also make the employees an integral part of the organizational decision making process in order to make them feel valued within the company. It is expected that the adoption of these measures are likely to remedy the employee turnover issue in the company. Managing human resource within an organization is arguably the most important responsibility that needs to be handled with utmost sincerity and care by human resource managers (Armstrong, 2012). HR managers need to have a thorough knowledge of the competency and skill sets of the employee base in order to allocate them in different functional departments as per requirement. Shuffling the workforce skillfully is an art and this activity serves as one of the fundamental determinants of organizational success (Hendry and Pettigrew,

Philosophy Assignment Example | Topics and Well Written Essays - 750 words

Philosophy - Assignment Example Taking into account leaders like peter who only believed that one’s somebody makes a mistake he should be given just some partial punishment to mitigate the action and let him go. Besides, the use of force, power and guns to offenders not only derail integrity, but also kill their personal aspirations. A person may not have full potential to a society, but the little contribution brought by such people should be trusted and their capacity for great achievements should be put into recognition. Good leaders should demonstrate happiness to their subjects. This is because happiness indicates a person’s free will to drive away all forms of evil as it encourages people to seek ideas and consolidate support and work together to a specific vision of the society. Despite such recognitions, people should be taught to accept the practice of good morals in the society. Unethical acts should be exposed to the people as deprival and sinful. This will drive in ideas of what is termed as sinful and could lead to disgraceful society. Besides, the ambitions of good morals should be cultivated at the fore front as this will make people develop a common good to the society (Lieberman, Richter and Rank). Societal leadership should embrace the doctrine of religion to the members of the society. ... Each one should be allowed to develop his personal ambitions without engaging in the thoughts of his neighbor. This would facilitate unified agreements amongst the neighbors and embrace projectable effort to satisfy the desire for each other if everybody is given time to develop independent perception. From the narrator it articulated that, authoritative use of force not only kills people’s power of aspiration but it also instill fear and derail progressive prosperity of the society (Lieberman, Richter and Rank). The soul of an individualist After having been victimized for dynamiting the government housing project, Roaks developed a speech which was meant to illustrate how every success has to come at an expense of something. Giving an illustration from the past, we must concede that man must be submissive at any new introductory aspect in life. Taking into account several inventions man has ever made, it is true to realize that, success comes at an expense of some effort and this would only be beneficial to the other members of the society. Regardless of all suffering, torture and bestowed to a person because of his effort, the notion for succeed is a vision for all and anybody who has endured suffering must be made aware that, success must start with a single step (Lieberman, Richter and Rank). The mind of a person is considered as an attribute for himself. Through Roak’s speech we are able to understand that, an individual mindset is atoll to his success and this is something that cannot be shared. Moreover each and every person must be able to think alone however, a collective decision is acceptable even though the primary sauce of the goal is supposed to be independent from a

Hedging an Equity Portfolio Coursework Example | Topics and Well Written Essays - 2000 words

Hedging an Equity Portfolio - Coursework Example Zero cost collars can be defined as a strategy which is created by buying a put and selling a call in the same underlying security so that the strike price of the call gives rise to the exact amount of profit to negate the loss in the put option, so that the underlying scenario leads to neither loss nor gain. This action or strategy is mostly used by the bullish traders or investors who anticipate always a rise or a hike in value of the underlying securities and thus the investors want to protect their position by offsetting the excessive rise in prices by putting a collar or a ceiling and simultaneously creating a put to offset the hike in prices leading to profit. The zero cost strategy is mostly carried out using LEAPS options. The profit of the zero cost collars can be calculated by using the formulae- Purchase price of the shares – strike price of the call whereas the minimum loss can be a stock price at the beginning- strike price of put-/+ net credit or debit on trade.T he zero cost collar can be used to protect the investors investment effectively since utilizing this strategy we can mitigate the losses completely and even if the investor is a bullish trader then the zero collar strategy can be used to even reduce the amount of price hike or value hike in the case of the afore mentioned underlying securities. We have taken the date on 3/7/2014. Thus we have shown the strike price, sale price of the call and sell price of put of FTSE 100 index.

Nursing Care Plan Assignment Example | Topics and Well Written Essays - 2750 words

Nursing Care Plan - Assignment Example Discuss with the client the entries in the notebook and teach alternative responses to maladaptive behaviors. Ventilation of feelings provides a release of emotional tension. It will also facilitate the exploration of underlying reasons of committing suicide. Active listening and silence allows the client to verbalize feelings, anger and fear (Townsend 2003). Community resources and crisis centers provide adequate social support. Phone numbers of these agencies are helpful for the client especially when there is a sudden impulse to commit suicide (Videbect, p.365). Furthermore, client reported â€Å"having no suicidal ideation† and â€Å"desire to live life and correct mistakes†. She identified community resources and phone numbers to call at the first instance of impulse to harm self. The client gained independence in deciding to engage in individual psychotherapy and counseling. In addition, client kept a record of her emotions and developed insights as to the situations that cause her to think about committing suicide. With a non- judgmental attitude, provide feedback for each client attempts to interact with other people. Help the client identify her negative behaviors and practice by role- playing on alternative ways on communicating effectively. After learning to interact with the nurse, the client can be ready to engage in group interaction. Recognizing the client’s absence in each group activity reinforces the idea that the client is valued and her feelings are being considered (Townsend 2003). Client attempts of interaction need to be corrected as necessary to ensure that the client develops effective techniques of communication. Role- playing facilitates learning and strengthens therapeutic nurse- client relationship (Townsend 2003). Cognitive restructuring aims to replace negative thoughts with positive ones. Thought- stopping intends to halt the negative patterns of self- thought by

Ancient Greeks Essay Example for Free

Ancient Greeks Essay Greek ages were a very unforgiving religious era. Athens was the capital of Greece. Ancient Greeks interpreted the bible and other religious teachings very literally. Kings and their followers believed they were obligated to impersonate the gods. Greek theatre lasted a short time. The changes resulting from the Greek era are infinite. In 1677, Jean Racine, created Phedre. The film was a violent tragedy. The main characters were; Phedre, Wife of the King; Theseus, King of Athens; Hippolytes; Son of the king; Aricia; Princess Hippolytus falls in love with. Theseus killed Aricias six bothers. The play contains violence, anger, deceitfulness. The rulers were certain this were the proper way to honor and obey the Gods. â€Å"Wars were frequent and whenever one occurred all the serfs controlled by the local lords were forced to take part† (Yudkin, P 64). Not everything about this era was negative. Ancient Greece history lasted one century. The entire country did not exceed 150, 000 people (Cohen, Theatre: Sixth Edition P. 59). Genius inventions and developments were invented. Theatre drew crowds. Sometimes, the audience stood up in the pit to watch the performances. They had no technology or measuring devices. Pyramids were built. Epidaurus theatres were built. Seats were hundred of feet up. There were no microphones or audio devices. The actors were at the bottom of the stages. The actors were heard by everyone. Working conditions improved. Education, although not available to everyone, started to become more widespread. Jean Racines, Phedra The overall content of the play Phedre, was tragedy, death and violence. Death was anticipated, not feared. The recognition of life were expected to evolve after death. Everything honored Gods. Their death honored the Gods. The characters in Phedra, saw their death as a celebration. Phedra speaks of seeing her daughter for the last time. â€Å"What! Still are you in love with death? Shall I ne’er see you, reconciled to life, Forego those cruel acts of despair? † Death is part of their life. Then Phaedra responds â€Å"Would I were seated in the forest’s shade! When may I follow with delighted eye, Thro glorious dust flying in full career, A Chariot. † (Racine, Phedra) Phedra could not wait for her final hour. Life expectancies were short. Forty years old were the life expectancy. It was also an honor to the Gods to kill anyone who disgraced their kingdom. All good they did was honored years after they died. Likewise, all disgrace associated with the Kingdom were recognized after death. Panope informs Phedra of her husband’s death. â€Å"Fain would I hide from you tidings so sad, But ‘tis my duty, Madam to reveal them. The had of death has seized your peerless husband, And you are the last to hear of this disaster. The queen, deceived by a vain trust in Heav’n, begs safe return for Theseeus, while Hipplytus his son Learns of his death from vessels that now in port. Phaedra responds â€Å"Ye Gods! † (Racine, Phedra) Slavery was common. â€Å"Most people were serfs and spent their lives in miserable conditions† (Yudkin, P 64). Slavery was not glorified. Death was. Enone is convincing Phedra to live. If she lives her son becomes a king. If she dies, he becomes a slave. â€Å"Madam, Theseus is no more, you must supply his place. He leaves a son, A slave if you should die, but if you live, a king. † Phedra replies, â€Å"To your consent, Yes, I will live, if life can be restored, if my affection for a son has pow’r to rouse my sinking heart at such a dangerous hour. † (Racine, Phedra) Since the king has died, the son becomes the next king. Phedra agreed to live longer. The plays in the Greek era speak as though death is a choice. Every aspect of life was influenced by religion. Music and singing had one purpose. The purpose was to worship the gods. Composers wrote songs with religious meanings and teachings. The Greeks music in theatres began with chanting in church. The chanting by theatre actors was recited the exact same as it was in church. Monks stayed in a chapel for days on end chanting in musical harmony. Monks chanting was described as â€Å"several people may be singing one line in unison, but there is no accompaniment and no harmony† (Yudkin P 65). Songs or what was considered songs, were created from prayers. â€Å"Because Christianity was the dominate religion as well as the principle unifying feature of much of Europe, most of the surviving music from the medieval period was for use in Christian religious services† (Yudkin, P 62-69). As with music, dance had religious meanings. Liturgical dancers in white robes performed in churches and for religious ceremonies. Dancing worshiped the gods, send messages to the gods, and got attention from the gods. Dances interpret bible stories. Sometimes, stories are clearer by acting out the interpretations. Young children and older grandparent’s attention span last longer with music and movements. â€Å"Dance in the west took a separate course from the east in its development. Records of dance during the dark ages are few, although folk dancing and ritual celebrations almost certainly continued† (Cohen, Dance Workshop P. 16-23). Belly dancing progressed. In the Greek era, belly dancing were taught to Middle Eastern women to prepare them for child birth. Midwives borned the babies. They had no fancy hospitals, no medication, or injections to ease the task of childbirth. Belly dancing through a woman’s pregnancy made childbirth much easier. Ballet played an important in religious settings. It was popularized during the Renaissance/William Shakespeare era. In the 17th century, men had to prove they were proficient at ballet before they could hold any positions relevant to legislation. King Louis XIV was a professional dancer. â€Å"The steps as we know ballet evolved out of the 17th century† (Ellison, P 9-11). Ballets were performed for church services, just as liturgical dances were. Athens, or Greece, is famous for training and turning out superior Olympic athletes. A child started training for the Olympics at a very young age. People in the Greek era were Genius that surpasses advanced technology of today. Athens refused to admit defeat. Defeat was not defined as winning or losing one game. Athens may have lost one game. For them the war was not over if they lost. Athens did not allow disabled people into their country. If kings or soldiers were hurt in war, they were not allowed to return to Athens. Grandparents were responsible for putting deformed newborns to death. A disabled newborn was considered a disgrace to the kingdom. Greeks believed they would be punished by the gods if they allowed a deformed newborn to live. Everyone had physical task to do. Women and children had physically active lifestyles. Renaissance era was the beginning of development in all areas. Renaissance theatre focused on humans, not groups. Renaissance was not atheist era. Shakespeare changed what was believed to be religious. In the Greek era, it was anti-Christian to educate a woman. Anyone who educated a woman was killed. Their death was considered a disgrace. The educated woman was killed. Shakespeare introduced the idea of allowing women to perform in theatre. At the time, young boys played all female parts. Phedra was written during the Renaissance or Shakespeare ages. The setting of the play, however were in the Greek ages. Greek theatre established religious beliefs. Renassiance era challenged those beliefs. Greeks were firmly convinced they could not go wrong if honoring the gods. The behavior or actions were not considered. Jean Racine’s wrote Phedre, in the Renaissance era to show how much the beliefs and cultures have progresses since the Greek ages.

Social Medias Impact On Youth Marketing Media Essay

Social Medias Impact On Youth Marketing Media Essay This Literature review discusses published information that are reveling to our topic and this information obtained from the others work which has already been done by researchers and published in articles, books, journal and websites. SOCIAL MEDIA Recent trend clearly shows a shift of business users and youth from traditional communication advertising such as television, radio, newspaper and magazines are no longer appealing to them. Social media refers to web based service that allows individuals for sharing, collaborating and taking insight to each other without any geographic barriers and with the help of new media tool of internet. Elliot (2012) DIGITAL MARKETING MARKETING: The growing importance of social media websites particularly YouTube, Face book and LinkedIn and their penetration in the country cannot be ignored by corporate managers who for the most part do not have a effective social media team. A host of local as well as multinational companies operating in Pakistan now see social media as an important marketing tool to promote their brands Baloch (2012) In 2010, business professionals took social media seriously, Social media growth immensely increase by personal users and businesses adoptability. In this year Face book has 600 million users and they are heading towards one billion mark. 20 million people become fan of pages per day, 60 million status updates per day, The average time for users spend is more than 55 minutes. Over 2 billion videos are uploaded in YouTube and 46% of internet users are interact with social media on daily basic. Schrum (2011) As our chosen topic depends on exploratory research so these articles encourage us to determine how social media are effective to target youth of Karachi. Social media uniqueness is to target mass audience by individually and looking to meet new potential consumer. In social media Face book, YouTube and LinkedIn have major growth and it reaches mass audience and youth as well. SOCIAL MEDIA, YOUTH AND PAKISTAN: In the last 10 years Pakistan social media sector growth increase unexpectedly. With the population exceeding over 180 million there is 20 million users connected to internet which is 12% of its population which are much bigger then India 5% of internet users in total population. In Face book there is over 5 million Pakistani users which is 15% of Face book total users and more than half of them lies age between 18 to 24. In 2010 Flood strike in Pakistan than with the help of social media youth of Pakistan utilize social media platform by minute to minute updates in stricken area and motivate the whole population to contribute in relief efforts so there is a huge revelation and impact on social media in the youth of Pakistan. Inam (2011) Social medias impact on youth marketing: Now social media plays an important role in youth life style and companies targeting youth by social networking because it becomes culture in youth to use Face book, YouTube and LinkedIn on daily bases. Usage of Smartphone is also very common in youth to reach social networking because in universities and colleges there is a policy to limit social networking within class timing or working hours so youth now have a Smartphone to reach social websites easily by their pocket phones. In Face book and LinkedIn companies develop pages and put advertisement on it and it has options of like and comment which gives them insight of youth liking and disliking and they collaborating each others as a result of that companies create huge brand image even before its product launch. Blogging is also very effective social media tool to target youth in which companies create discussion section in order to get opinions about brands and services and platform become the source of research, marketing stra tegies and development. Misa (2011) RESEARCHERS THOUGHTS Social media websites like Facebook, Twitter, LinkedIn come with unbelievable techniques to communicate with family, colleges, friends and also market your product in that effective manner that the users of that sites can like your product. All the previous researches that have been done on social media as an effective medium to target the youth has come on that conclusions that social media can be a very handful tool for the companies to market their product. Murdough (2009) have positively agreed on the potential of social media but ike any other marketing tool it is difficult to gauge the kind of impact that it lays on the masses. Through many research surveys the results that came out that identifies that many young peoples age group (18-25) are the more users of networking sites (facebook, twitter, linkdin) then any other age group and due to that these social networking sites are experiencing dramatic world wide growth. Moreover, researchers have contented that the perceived benefit of use of social networking sites achieve network externalities in which positive feedback produces more and more users, thereby increasing its social platform (Powell 2009). Most of the researchers have agreed on Facebook as its statistics indicates that its members are swiftly increasing day by day because its provides a new method of communicating employing computers as a collaborative tool to accelerate group formation and escalate group scope and influence allowing users to present themselves, connect to a social network, and develop and maintain relationship with others. Facebook is being widely used all over the world as it stats tells as compare to the other social networking sites so many researches are giving positive comments about Facebook. As the social media marketing is increasing day by day as many researches have identified in their research so the companies are likely to be taking social media component for their product promotion and marketing very seriously because enhanced engagement in social media has features such as increased speed with which information can be gathered and transmitted, greater volume of information that is easily accessible, more flexibility in how and when information is accessed and much great opportunity to interact with others I a range of context using text, audio or video. However in my opinion social media have has altered the media marketing paradigm by defining the new set of relationships between young people and organizations in which marketing and organizations have become pervasive, creating new hybrid forms that blend communications, content and commerce. Common Theories: Well there are most of the things that are common in every previous research that has been done on social media marketing as an effective medium to target the youth. As social media being a very popular medium among the youth so it has an influence on the purchasing decision. In todays digital-focused marketing environment, the internet as a communication and transaction channel adds two more inputs and influencers of buying behavior to the model. The first one is online marketing mix, which basically represents the controllable online experiences provided by the corporate. The second one is the social media experiences which are by and large beyond the marketers control. In my opinion the social media has a very good impact on the purchasing decision of the users because due to various techniques that many companies are using to promote their product on social media can attract users and they like d that product and ultimately buy it. Various researches have established framework s for social issues that have been discussed by most of the researches in their respective research. Social issues like In (health, education, environment, politics, safetyà ¢Ã¢â€š ¬Ã‚ ¦..e.t.c). Many researchers have described in their social marketing campaigns however, the model of communication for social change describes this interactive process best where by a social change in a community improves the health and welfare of all its members, driven by dialogue and collective action. Current scenario: According to the researchers Pakistan is a developing nation where digital networked technologies and new media platforms are just emerging (Yusuf 2008). Although many concluded that that availability of digital technologies and social media platforms facilitates democratic practices and participatory behavior, whether this is equally true for developing countries like Pakistan, is debatable. Most of the researches agues that the ability to use digital technologies and new media meaningfully, impacts participatory behavior and civic action, which is often overcome through the combined use of different technologies and concludes that new media platforms are increasingly effective as tools for community organizing and information dissemination. According to the different stats Pakistan has quit significant numbers of the users of social media that have an active account on different social networking site so they can be targeted through that medium. Our study is based on the topic social media as an effective medium to target the youth of Karachi as Pakistan has quit significant of users on social networking sites and especially Karachi has been amoung the largest city in Pakistan and majority of users resides in Karachi according to the study more then half of the users lie between the age group of 18-24 can be targeted through social media and most of the companies are now working on that. In many previous researches most of the researchers used Exploratory research approach because this is an develop theory we just have to identified whether it is effective or not we just have to testify that so exploratory approach can be used and in my opinion it us the correct approach that is being used. Qualitative methodology being used commonly in previous researches. This is survey research so the Questionnaire being used as an instrument to collect the data because in this type of study you have to gather the thoughts of different users who use the social media network sites so in my opinion this is the best instrument for collecting the data because on the basis of the users opinions you can improve your promoting techniques to promote your product on social media. Conclusion: Analysis of the previous researches and related articles have indicates that social media is a very important tool for networking among youngsters. As they are using these websites and their numbers are increasing day by day. In Pakistan the users are also increasing day by day and these are the good signs for the company who are working in Pakistan. These websites are helping the users to build their professional contacts and provides the users with various networking applications that make them hooked on to these social media websites. There is also an increasing trend among youngsters to buy products online through these websites so thats makes marketers to realized the importance of social media website as an essential component of integrated marketing communications. So many companies are driving different research methods to target the youth effectively on social media. Promotion on social media can actually encourage constant interaction with the customers, gaining an insight on their like and preferences and problems associated with the products. So through analysis of all the previous evidence it assures that social media marketing is an effective tool to target the youth.

How does temperature affect the rate of reaction between sodium :: GCSE Chemistry Coursework Investigation

How does temperature affect the rate of reaction between sodium thiosulphate and hydrochloric acid? Aim: The aim of this experiment is to find out how the temperature affects the rate of reaction between sodium thiosulphate and hydrochloric acid. Prediction: I predict that the higher the temperature of the solution the faster the reaction will take place because the particles will collide more when the temperature rises. Plan Apparatus: Measuring cylinders Tripod Bunsen burner Heat proof mat Gauze mat Thermometer Conical flask Water (30ml) Hydrochloric acid (5ml) Sodium thiosulphate (20ml) Piece of paper with X on it By lianne milbanke Pliminary results: I decided to do some preliminary work because then I could see what amount of Sodium thiosulphate, Hydrochloric acid and Water I needed for the reaction, I tried it 5 times before I found one that was not too fast and not too slow. ---------------------------------------------------------------- Sodium thiosulphate Hydrochloric Water (ml) Time (sec) (ml) acid (ml) 50 5 0 36 40 5 10 51 30 5 20 70 20 5 30 133 10 5 40 395

My Definition of Nursing :: Definition Nursing Medicine Narrative Essays

I realized I wanted to be a nurse after I had my 2nd ACL surgery, my senior year of high school. I had to stay in the hospital 3 days in order to recover, and I was very lucky to have such a wonderful and caring nurse. She made me feel as if I was her only patient. I will never forget how well I was taken care of and how comfortable she made me feel. I was young and scared, but she was reassuring, because she made me feel as if I had my own mother taking care of me. She was the reason I wanted to become a nurse, because I wanted to make others feel the way she made me feel. My personal definition of nursing is encompassed within that one nurse. A nurse should be loving, compassionate, dependable, competent, empathic, responsible, joyful and comforting (just to name a few). A nurse not only cares for the physical aspect of the patient but the mind and spirit as well. I believe a nurse should promote physical and emotional well-being. Nursing is more than just administering medications and performing different procedures; it is being with people, talking and visiting with them. I believe it is very beneficial to the patient to be treated as a human being rather than just â€Å"another patient†. It allows the patient to feel that the nurse truly cares about their well-being, and I believe that makes a difference in the patient’s recovery. When people have to be in the hospital or nursing home, they tend to feel very vulnerable and may sometimes feel ashamed or embarrassed. Some may not have any family or friends to visit them during their stay; this is the time for the nurse to be reassuring and make them feel comfortable. I believe that making a patient feel as comfortable as possible is one of the most important aspects of nursing care. I think it makes a tremendous difference when nurses act joyful and happy around the patient. A patient notices when a nurse is having a bad day or is unhappy, and most patients do not want someone taking care of them that does not bring joy into the room. It is reassuring to the patient to know that the nurse enjoys caring for them. I believe nurses also need to show competency and confidence. It makes the patient feel at ease and relaxed to know that the nurse knows what to do.

Shakespeares Measure for Measure :: Shakespeare Desire Plays Papers

Shakespeare's Measure for Measure This reading of Measure for Measure will try to do more than draw attention to the extent to which Shakespeare goes beyond the conventional happy ending in this play. There are indications that the conclusions of many of the comedies are not really meant to bear up to close scrutiny; in Jaques ¹ words, their loving voyages are not victual ¹d for very long. In Measure for Measure we are openly challenged to question the adequacy of attaching a happy ending to a deeply troubling play. It seems that a stern question, regarding human nature and the adequacy of the comic resolution, cannot be deferred any longer. How do we preserve a community that will sustain and encourage the virtues after every Jaques gets his Jill? These were the fears that Jaques voiced, with bad timing but better perspicacity in As You Like It. The attempt to flee civilization and seek refuge in the imagination was undertaken because the prevalent state of civil society placed human integrity and virtue in grav e jeopardy. Appropriate political measures are necessary to ensure that the human renewals and fresh beginnings celebrated in the comedies can be preserved and fostered when we leave Arden to resume our places in the workaday world. This reading will suggest that Measure for Measure is not a celebration of family values, The play points towards both the political virtuosity which sustains the comic oikos, and the humbler self-knowledge that preserves the integrity of the virtuoso. Human virtue can only be chosen in freedom, but we need not deny ourselves the opportunity of ensuring that this choice is not stifled by the subtly related powers of abstract intellectualism and carnal necessity. It is thus desirable that the moderate pleasures of humanity are revealed to their best advantage; the statesman ¹s task is to direct the erotic energies of his subjects towards their true fruition. In this essay, we shall concern ourselves with Shakespeare ¹s suggestively incomplete account of the process through which a self-professed philosopher-king forsakes contemplation to rescue his carnally en-mired dukedom. While the subject matter of this play is unequivocally political, Shakespeare is not offering political blueprints. We must learn from his unequalled ability to depict and illustrate the workings of the human soul. Poetry is a tool at the disposal of the statesman and Shakespeare pleads convincingly for the respectability of his art. However, the imagination cannot create virtue in the real world; only individuals can do this and they are influenced by other factors that reside outside the purview of the imagination.

Martin Luther King Jr. and Malcolm X Essay

Martin Luther King Jr. and Malcolm X are very prominent African American individuals throughout history. â€Å"Malcolm x and Martin Luther king were similar in some ways and different another ways†. Martin Luther king Jr and Malcolm x were similar in many ways for example, martin Luther and Malcolm x were both black. Their fathers were minister’s .they both became minister .they were both national leader they were both arrested. Malcolm x and Martin Luther king wanted to see black people in the best possible position .martin Luther king Jr and Malcolm x were both religious figures that used religious to provide structure morality courage. Determination and unity in black people. Both Malcolm x and martin Luther Jr were fighting for civil rights non-violence. Both X and King spread their message through powerful, hard-hitting speeches. Nevertheless, their intentions were delivered in different styles and purposes. Malcolm X and Martin Luther King are both remembered as l eaders who fought for a difference in black America. Both tried to bring hope to blacks in the United States. They also tried to instill within blacks power and strength so they could rise above all the hatred that surrounded them, but both of them had very different ways of promoting their message and they were both assassinated. Martin Luther king Jr and Malcolm x were different in many ways for example, martin Luther king was a devout Christian, Malcolm x was a Muslim. Martin Luther king wanted to get things accomplished without aggression or violence and Malcolm x did not. Martin Luther king wanted everyone to coexist peacefully and wanted to be counted as equal, Malcolm x wanted there to be a clear segregation of white people and black people In America. King was brought up by a rich black family, with a good education, and a good chance at life. He was a black aristocrat, and a wealthy man. Malcolm X was brought up in the ‘ghetto’, and had to learn to defend himself against racist white children. He was deprived of his father, who was found dead, murdered by a white mob. His mother became mentally ill so he was sent to a foster home. This important because I got to learn many differences and similarities between Martin Luther king Jr and Malcolm x .as a result I’ve learned many things about martin Luther king Jr and Malcolm x that I’ve never learned before.

Zychol Chemicals Case Study Answers

Although concerns are seemingly simple, they consist of essential effects for further analysis. If you do not knowingly ask these concerns, you will deprive on your own of some of one of the most essential proof there is for understanding records. Train yourself to highlight or highlight the info that will allow you to answer the adhering to concerns. You should recognize exactly how this Glycol Chemicals Case Study Answers record came to be produced. Composed historical documents were produced y Individuals In a particular historic setting for a particular function.Till you know who produced the Glycol Chemicals Case Study Answers document you have reviewed, you can not know why it was produced or just what meanings its author intended to give by producing it. Nor is it enough to merely discover the name of the author; it is similarly vital to find out concerning authors as folks, what social background they came form, what position they held, to exactly what group they belonged. Al though you will certainly discover the identity of the writer from the introductory notes, you will learn such regarding that person or group from the Glycol Chemicals Case Study Answers paper.The final inquiry has to do with the content of the Glycol Chemicals Case Study Answers record. You now recognize enough regarding it in a general method to observe exactly what it actually says. To discover the plot, you have to take some notes while you are reading and also highlight or highlight crucial areas in your message. The a lot more usually you ask on your own, What is taking place here? The simpler it will certainly be to learn. No matter how unknown Glycol Chemicals Case Study Answers paper shows p at first, purposeful focus on the plot will enable you to focus your reading.

Child Observation Paper

Child Observation Paper Jason Betts Pacific Oaks College November 12, 2012 The purpose of this paper is to discuss and review my observation of a 7 year old African American male who is being raised by his grandmother (45 year old Bi-racial female who has 9 children of her own; 7 of the children are still in the house). During my observation of â€Å"Jackson†, I focused on the following domains of child development: * Physical * Cognitive * Social * Emotional I applied Attachment theory throughout the observations, which were completed at his home, at the park, and at the grocery store.I was unable to observe Jackson at his school. Jackson is being raised by his grandmother because his mother is addicted to drugs, and is unable to provide a home for him and his 2 other siblings. Jackson has been raised by the grandmother since age 2. Jackson appears well nourished, dressed appropriately, but looks somewhat withdrawn, especially when interacting with other adults, and sometimes his own family members. Attachment theory is the dynamics of long term relationships between people. The most important relationship is the one between an infant and at least one caregiver.The level of social and emotional development during the relationship is crucial, in order for normal development to occur within the child. The first to develop the theory was John Bowlby, who realized the importance of the child’s relationship with their primary caregiver (usually the mother), in terms of the child’s emotional, cognitive, and social development. The set goal of the attachment behavior system is to maintain the bond with an emotionally available and accessible attachment figure. On September 7, 2012, observation #1 was conducted at the park between 8:30am and 10:00am. I have personally known Jackson’s grandmother for 2 ears. Present at the park was Jackson, 3 of Jackson’s cousins (ages 8, 10, and 11), and Jackson’s grandmother. It was a sunny d ay, and the park was empty at first, but as time passed, a few other families arrived to play. I concentrated on Jackson’s social and emotional development with the use of Attachment theory. During playtime with his cousins, and a few strangers’ children, Jackson was able to play freely for a short period of time, and did not concern himself with the proximity of his caregiver (grandmother) and himself. When agitated for whatever reasons, Jackson was the physical aggressor.This may be related to the ambivalent/resistant attachment he has with his maternal mother. Jackson quickly changed from being positive, to being negative, demonstrated bullying behavior, and his communication skills declined as demonstrated by the profane language he used when upset or agitated. It appears that Jackson has a low self-image and low self-esteem (Ainsworth Attachment Pattern Chart). I think this is why he bullies others. Although Jackson and his grandmother have a somewhat secure attac hment, it is still an insecure attachment, and there are signs of an avoidant attachment pattern.The grandmother has little response when Jackson is distressed, she discourages crying, and reminds Jackson to be independent, and a â€Å"big boy. † On September 21, 2012, observation #2 was conducted at Jackson’s grandmother’s home between the hours of 2:00pm and 3:30pm. It was a sunny day, very hot, and present in the home were all 7 of the grandmother’s children (between the ages of 7-21), and Jackson’s younger siblings (brother-3 years old and sister-4 years old). I concentrated on Jackson’s cognitive and physical development with the use of Attachment theory.Jackson was doing homework, and watching the other children play a video game. The grandmother was in the kitchen cooking dinner. Jackson appeared to be able to work on his subject material without assistance, but was unable to stay focused on the task. The grandmother stated that Jacks on did not perform well in school. I asked Jackson if he received good grades. The other children added their grades to the conversation. They all said they received A’s and B’s. Jackson appeared withdrawn, and was somewhat embarrassed before stating that he did not do well in school.Jackson knows that he can perform better in school. When the other children began to tease Jackson, he was ready to fight some of them. This is typical behavior for Jackson, and is also a pattern of disorganized attachment. Children with a disorganized pattern in infancy tend to show disturbed patterns of relationships, subsequently, their relationships with peers can often be characterized by a â€Å"fight or flight† pattern of alternate aggression and withdrawal. Jackson’s coping skills when upset, threatened, or embarrassed is fight, unless the person is physically bigger than him.If this is the case, Jackson uses flight to cope, and seeks his grandmother for protection an d comfort. On October 13, 2012, observation #3 was conducted at the grocery store and at a fast food restaurant between the hours of 3:00pm and 4:30pm. It was an over cast day, and present at the store and restaurant were 6 of the grandmother’s children (between the ages of 7-21), and Jackson’s mother. I concentrated on Jackson’s social, emotional, and physical development with the use of Attachment theory. Jackson’s mother arrived at the store, and met us inside.I was surprised to see Jackson’s mother, and so was Jackson. The mother and Jackson did not communicate with each other. The mother got upset at the store with the grandmother, and stated she was going to leave, and take Jackson with her. The grandmother said â€Å"No. † Jackson became very upset, and yelled, â€Å"No! †Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬Å"I hate you! † Jackson was able to calm down when the mother left the scene. This occurred in the parking lot at the store. At the r estaurant, Jackson started bulling the smaller cousins. The grandmother did not correct the behavior.The grandmother stated that Jackson was only playing. This lack of correction reassures Jackson that this behavior is appropriate; solving problems with his fists, and when upset or threatened, to fight his own battles. This is another example of disorganized attachment. Although Jackson is being cared for by his grandmother, in a loving home, due to the disorganized attachment he has with his mother, the maternal deprivation from birth to age 2 or 3, the abuse, trauma, and lack of stability throughout his young life, Jackson has to initially protect himself by demonstrating physical behavior.Jackson uses physical aggression as a coping skill in certain situations. Jackson has been harmed by the abusive non- relationship with his mother, which may have internalized a negative self-image and negative expectations into his relationships with his grandmother and others. The grandmotherà ¢â‚¬â„¢s avoidant style in the relationship has continued the mental abuse of Jackson. There is a lack of an intimate, enjoyable relationship between Jackson and his grandmother, which will continue to have a negative impact on the mental and social development of Jackson.Jackson is seeking stability and appropriate responses to the experiences he encounters daily. Jackson and his family are good candidates for therapy; individual for Jackson, and family therapy for the rest of the family. Jackson’s mother needs drug treatment and counseling, in order to possibly repair the damaged non-relationship she has with Jackson, and with her own mother. According to Ainsworth, the early intervention for disorganized attachment, or other problematic styles, is directed toward changing the trajectory of development to provide a better outcome later in the person's life.Jackson is in great need of intervention. Without intervention, it appears that Jackson will continue his development i nto an angrier, emotionally unbalanced, young man. References Ainsworth, MD (1967). Infancy in Uganda. Baltimore: John Hopkins Press. Bowlby, J. (1969). Attachment. Attachment and Loss. Vol. I. London: Hogarth. Bowlby, J. , Ainsworth, M. D. , ; Fry, M. (1965). Child care and the growth of love (2d Ed. ). Baltimore: Penguin Books.

Gabriel Alvarez Essay

The Ninth Circuit believed that because respondents’ donning and doffing is an vital and necessary preliminary activity included by respondents’ principal work activity, all activities performed afterward such as walking accordingly occur during the ‘principal’ workday and is compensable. The court rejected the petitioner’s argument that Section 4(a)(1) of the Portal Act makes clear that the walking time at issue is not compensable even if it follows clothes changing. The Supreme Court ruled in favor of the employees of IBP, Inc. because putting on protective gear and walking to and from changing areas are â€Å"integral and indispensable† to the job’s â€Å"principal activities†. ISSUE(S) The issues presented to the Supreme Court for determination were whether the time spent walking between donning and doffing areas and workstations, and the time spent waiting to put on protective equipment were compensable under the FLSA as amended by the Portal-to-Portal Act. The Supreme Court held that time spent walking following putting on protective equipment and prior to removing protective equipment was compensable under the FLSA as amended by the Portal-to-Portal Act REASON(S) The Court held that any activity that â€Å"is ‘integral and indispensable’ to a ‘principal activity’ is itself a ‘principal activity’ under section 4(a)(1) of the Portal-to-Portal Act.

Achievements of Heron Alexandria Essay Example | Topics and Well Written Essays - 500 words - 146

Achievements of Heron Alexandria - Essay Example Heron Alexandria was a man whose some of his ideas were derived from the work of Greek physicist and inventor Ctesibius. Heron Alexandria was a lecture of mechanics, physics, pneumatics and even mathematics at the Museum, where he presented some of his first official research work into the trans-disciplinary approach for exploring regulatory systems, their structures, constants, and possibilities. He was the first engineering to come up with a wind wheel operating machine using wind to extract energy. A force pump also invented by him which is a kind of pump that has a solid piston and valves that are employed to raise a liquid or force it out by mechanical means. The hydraulic machine called Heron’s Fountain which is operated by its energy which is hydrostatic in nature was also invented by the man. He also came up with the formula that the path taken between two points by a ray of light is the path that can be traversed in the least time, which is sometimes taken as a definition of a ray of light. A portion of a solid which is cone or pyramid by chopping the top off a pyramid was also described by Heron Alexandria a method of iteratively or involving repetition, recurrence or repetitiousness for computing the square root which is nowadays known us Heron’s formula for f calculating the area of triangles which sides, relates. Heron Alexandria as an engineer and also a mathematician come up with several formulated method in his book 1, of his treatise Metrica which basically major on areas of triangles, regular polygons of a range of 3 to 12 sides, quadrilaterals, prisms, pyramid, spheres, and other useful shapes in mathematic calculations There is a memorable line in William Shakespeare’s ‘’twelfth night’ ’Methinks this line perfectly describe Heron Alexandria, which fully describes the fact that there is always an inborn ability in some men as contrasts the acquired attributes by others.

What is commonly understood by the term organisational citizenship Essay

What is commonly understood by the term organisational citizenship What does research suggest may be some of the reasons why some employees do not engage in organisational citizenship - Essay Example This essay is an attempt to analyse the term and its connotation along with the reasons why some employees deliberately do not exhibit this behaviour. Organisation Citizenship is a form of behaviour exhibited by employees who work in an organisation and identify themselves with that particular organisation. The feeling of organisational citizenship develops among the employees with time as the work in the organisation and it contributes to the effective performance of the employees. In other words the employees develop a sense of belongingness or citizenship with the organisation they work for and would lead to various voluntary activities for the benefit of the organisation which otherwise would not have been undertaken by them. The sense of belonging in turn would also lead to higher expectations of the employees in the sense that they would like to know that the organisation has succeeded because of their hard work and dedication towards the company. Thus in short the voluntary support of the employees and the positive behaviour of employees towards the organisation and its success can be referred to as organisation citizenship behaviour (Lee and Allen, 2002, p. 132). In other words, when the employees deliver beyond the job role that they have been assigned by the organisation and which would contribute to the facilitation of the performance of the organisation, such behaviour is found to be existing (Lambert, 2006, pp. 503-525). Most of the researchers are of the opinion that the deviation of the employees from standard organisation citizenship behaviour cannot be attributed to their personality traits solely. Apart from the personality trait the organisation culture and the environment in which the person is working have an effect on the citizenship behaviour of employees. A number of cases of gender discrimination have been noticed in case of the OCB. Extensive research on

Using Deibel Framework on UAE Demographic Imbalance Assignment

Using Deibel Framework on UAE Demographic Imbalance - Assignment Example Frank discussion mainly focuses on the demographic predicament facing the UAE. The problem of population imbalance sufficiently deals with the unintended consequences of the prospect of the country. Practical ideas mainly handle growing demographic problem and the corresponding economic development that solely perpetuates the underlying chronic demographic imbalance. UAE is a predominantly an arid land making most of its communities and member countries to be adapted to survive on either side of environmental changes. It is an exacting environment (Zachariah, Prakash & Irudaya, 2009). Most of the UAEs wildlife is under threat. For instance, in the marine environment, the habitats such as seabirds and turtles are almost driven close to extinction by several causes including insensitive development, loss of habitat, unsustainable harvesting as well as illegal persecution. There has been an environment renaissance within the UAE in the recent past. Among the agendas of the UAE, environmental awareness has been at the forefront of an obligation to the natural world, and particularly the Southern Gulf’s sensitive environment. The UAE has also come up with non-governmental environmental groups in its countries mainly for environmental protectionism. In addition, there has been the promulgation of a sophisticated environmental law including much separate legislation, and some may apply at a national level while others at individual emirate levels. The bulk of the political economy discourse on the UAE mainly focused on its underlying geostrategic significance, the corresponding factors that upset the outflow of oil and the respective governments’ dependent on the derived consumption and venture. Regarding the region’s demographic pyramid profile, takes into consideration the shifted assessment of the idiosyncrasies of the labor markets encompassing emerging strains coupled with developing levels of the structural employment. It is resulting from underlying

Andrew Carnegie (U.S. Steel originally Carnegie Steel ) Research Paper

Andrew Carnegie (U.S. Steel originally Carnegie Steel ) - Research Paper Example These innovations allowed him to manufacture steel of better quality at a lower cost as compared to his competitors (Wren, 1998). During this phase the management approach of Carnegie was aggressive and Darwinian, aimed at derailing his competitors in business. To facilitate this innovation, Carnegie struck partnerships with the talented people who understood technology (Wren, 1998). As his operations expanded, Carnegie opted for an integrated approach towards his steel manufacturing operations by investing or taking over companies that supplied the raw materials to the US Steel (Wren, 1998). This management approach allowed Carnegie to profit from each and every step involved in the manufacturing of steel. As his business progressed, Carnegie’s thrust for continual improvement recognized a need for information systems and management styles that allowed him to calculate costs on successive operations associated with steel manufacturing. Hence, he adopted a new system and management approach that allowed him to have a thorough knowledge of the costs, which enabled him to bid successfully while seeking contracts (Wren, 1998). Hence, the acumen of Carnegie’s management approach stood in identifying demand, opting for new technologies that cut the cost of manufacturing and having a thorough insight into the cost of manufacturing

Reasons why a Large Company in One Country Might Wish to 'Go Global' Essay

Reasons why a Large Company in One Country Might Wish to 'Go Global' and the Various Ways it Could Expand its Operations Oversea - Essay Example Going global has become the norm because it offers the companies a range of opportunities to move ahead further and increase their profits in the long run (Orr & Sohal). It makes them realize their due potential and the risks that they could take to achieve supremacy within their line of business. Nearly all companies wants that it expands its operations within the far flung areas of the world in order to increase its sales and bring new customers into the equation. The large companies are no exception to this rule as they look to exploit the weaknesses of their competitors and build upon the strength that possesses within their folds. What is even more significant is the fact that these companies have started to understand the nuances related with growing far and wide which essentially allows them to develop in an out and out manner. The senior management domains within these companies are looking at exploring newer markets because they believe that the unique customers provide a go lden opportunity for the company under consideration and the outsourcing debates are also settled in an amicable way (Townsend, Cavusgil & Yeniyurt, 2004). This is indicative of the numerous discussions that are being done within the going global perspectives and which have more or less touched upon the new understandings of growth and development for the sake of the companies in the modern times. These companies are doing their best to find out where the opportunities lie and what is it like to tap them before their competitors are able to do just the same. Hence the intention is to bring along all the necessary resources and find new avenues and routes which will eventually build upon the profits and expand left, right and center around the world. The companies are therefore looking at areas from where they can cut down on costs and bring in more profits. This debate comes directly under the realms of the outsourcing ones because third world countries are seen as the most helpful ones, where they bring cheap labor with them yet look at establishing offices which cut down on costs immensely. In essence, the entire world has come out as a whole new ball game for the companies which earlier used to believe in a single local marketplace. Now the times have changed and that too for all the right reasons as has been evidenced by recent examples of some companies which have made it big around the world by exploring newer markets (Gregory & Shi, 1998). One of the other reasons behind companies going the global way is because they have started to realize that just being limited to a single place would not allow them to grow beyond a certain measures. Thus they need to enact strategies and find pathways which will double or tripe their expected sums in the coming times. This is the reason why these companies are always on the look out for newer markets, diversified product forms tailored for new and potential customers, and local market suited products and services. I n essence, the role of the companies within such a fray is a precisely sensitive one since they have to decide who to hire, where to purchase all the resources and how to go about doing operations within a new country which effectively is quite a risky process. The companies have also realized the fact that the local laws and regulations are also something which must be

Operational Management Issues for Services - Mapping a Service Essay

Operational Management Issues for Services - Mapping a Service Operation - Essay Example This critical investigation requires immediate attention in order to increase aircraft security and also to facilitate passengers up to the maximum extent. During the aircraft landing/chock on and take off the pilot is supposed to ensure all the equipments while making necessary confirmations. On the other hand he should inform the tower management regarding the take-off and landing condition, for instance, atmospheric pressure etc. However, if this job is done by the cabin crew then still the pilot must ensure whether or not the tower heads know about their required activities to be performed. The time allocation for pilot’s aircraft investigation activities is missing. Since he is the one who makes the final decision of taking off the airplane therefore he must be given enough time to check the aircraft while also communicating the required information to the crew members. The job descriptions of office people, tower heads and cabin crew are missing. For instance, they are needed to record the entire turnaround procedure while calculating time and delays. The tower heads are supposed to check flight timings, scheduling of other aircrafts, traffic signals, air plane queuing etc. Research indicates that most flights are delayed due to lack of traffic control (WU, 2003, p.314). Therefore, the role of back-office people becomes even more substantial as they need to ensure the presences of all boarding passengers, cabin crew and related staff members. Furthermore, they have to check their identities and baggage. The cabin service activities are missing which constitute of engineering checks, technical checks, airfreight cargo, information verifications etc. The time for overall turnaround process must be reduced in order to increase efficiency, aircraft performance (Thorne, 2007, p.11) and also to remove time delays. The activity graph is also missing from the turnaround operational process which should

The case of Chanel and WestWood Essay Example | Topics and Well Written Essays - 2000 words

The case of Chanel and WestWood - Essay Example The essay "The case of Chanel and WestWood" concerns the Chanel's and WestWood's case. Exclusivity and fashionability are the two concepts which may be directly related in the context of fashion designing. The exclusivity strategy is directly aimed at creating branding opportunities for the business. Branding concept is often reliant on the competitive advantages that a company or a business holds. These branding traits are created rather than adopted from a particular industry. The brand distinction is developed using the strategies which give a unique, new or fashionable product to the consumers in the fashion designing industry. People are often attracted towards the clothing and other accessories which are produced for a limited number of people with a unique idea and suitability with the current trends. These unique products are identified normally with the fashion designers’ name. Their marketing is placed in a way that gives an impression of uniqueness and exceptionalit y of the product design and quality. Hence, exceptionality of a product design should also be accompanied by fashionability of the product in order to attract consumers. An exceptionally expensive item with good quality does not attract customers until it is according to the current fashion and trends in the society. Some distinct businesses which are recognized by their names in attaining the exclusivity in their relative industry include Harvery Nichols in the retail industry, Ferrarri in the automobile industry., Rolex in the watch making industry and so on. Coco Chanel and Vivien Westwood are the two leading names in the fashion designing industry which make use of the exclusivity concept keeping fashionability as their core value and meeting consumer expectations as their aim. The goodwill and trademarks of fashion designers play a vital role in the success of their products. They launch new variety and people go for it as their distinct position in the market assures reliabili ty of their materials and designs. Fashion designing industry is highly demanding and requires continuous changes in designs. Creativity is the main factor in the success of fashion designing career. The well known fashion designers use a number of marketing strategies to increase their sales as well as to maintain their goodwill. Their reputation is a factor which assures their success. Their unique ideas accompanied by creativity of using them in their products make the products distinct from others (Dickerson 2004, p. 296). Their marketing techniques involve ideas which promote individuality of their designs and uniqueness of their products. The use of Chanel’s logo in the products it offers motivate the consumers to buy it. Consumers of fashion designing industry are highly status and brand conscious. Their trademarks

Political Philosophy Essay Example for Free

Political Philosophy Essay Barber (1999) refers to strong democracy as one of the democratic responses to contemporary political condition. The author clearly distinguishes the strong democratic type from unitary democracy, pluralist democracy, authoritative, and juridical democracy. All these types of democracy are idealistic, and are never applied to real political conditions in their pure forms, but they represent the five different visions of the democratic order which deserve attention and should be objectively reviewed. Barber (1999) defines authoritative democracy in centralized executive terms. Authoritative democracy exercises the principles of differential citizenry; although authoritative democracy is fully accountable to the democratic community which elects it, this type of democratic order relies on the excellence of elites (Barber, 1999). The two major deficiencies are characteristic of authoritative democracy: first, it tends towards hegemony; second, it tends to camouflage its political representation under the cover of political wisdom. As a result, individuals risk confusing the political virtue with the political excellence (Barber, 1999). Juridical democracy is based on the principles of protecting human rights. Arbitration and adjudication are the necessary preconditions of juridical democracy (Barber, 1999). In juridical democracy, the principle of differential citizenry is expressed through excessive reliance on courts, which resolve and mediate political issues and substantially limit the power of the democratic government. Barber (1999) writes that â€Å"juridical democracy is deficient because it subverts the legislative process†. The author is confident that juridical democracy initially distorts the notions of the natural right and the higher law, using them as the disguise for political reintroduction and representation (Barber, 1999). Pluralist democracy is the most ideal democratic form of all Barber describes in his work. Pluralist democracy is based on the principle of the social contract which free political markets use in the process of political exchange (Barber, 1999). In distinction from the two previous forms of democracy, the pluralist form relies on active (not differential) citizenry. All conflicts and issues are arbitrated with the help of bargaining in which free equal individuals are involved. The pluralist democracy is deficient because the power of the social contract and bargaining is very weak. In Barber’s (1999) view, pluralist democracy is too innocent, and cannot lead to formation of any public thinking. Unitary democracy could initially become the political representation of certain norm as the central element of democratic order. Although unitary democracy promotes the unanimous character of political decisions, it tends to undermine the principles of individual autonomy. The role of citizenry in unitary democracy is vague (Barber, 1999). The problem is in that the unity of political deliberation requires that individuals merge with the rest of the political community. As a result, they risk losing their political individuality, and promote collective political thinking. Unitary democracy cannot foster self-realization; in massive forms, unitary democracy borders on coercion and malevolence (Barber, 1999). In many aspects, unitary democracy is synonymous to â€Å"conformist† type of political order, which mixes tyranny with terror and views community consensus through the prism of collectivity and collective political interests. Barber (1999) is confident that strong democracy is the political order of the future. The author views this type of democratic order as a community which will never be collectivistic, and which is the most compatible with the contemporary society. The core of strong democracy is the self-government, in which citizens govern themselves (Barber, 1999). The conflict resolution is based on self-legislation, and the creation of the political community. The mentioned political community is the key element of strong democracy, and it is the necessary condition for transforming the political conflicts into the useful epistemological tools of public thinking (Barber, 1999). Simultaneously, Barber fails to define the criteria for the creation and existence of the already mentioned political community. If strong democratic community exists to transform political conflicts or implement political decisions (Barber, 1999), it is unclear whether this community will keep its previous form as soon as it achieves its political goals. One can’t but agree with Barber (1999) in that in strong democracy community is invariably linked to the notion of citizenship, but there are striking disparities between the notions of community and participation. Although strong democracy claims striking the misbalance between participation and community, it does not offer any reliable criteria for achieving the democratic world of the common ends, in which conflict serves the dialectical means of turning the masses into the democratic citizenship. Conclusion Strong democracy is viewed by Barber (1999) as the best and the most realistic type of democratic order. Barber (1999) emphasizes the deficiencies which authoritative, juridical, unitary, and pluralist democracies display. Simultaneously, Barber (1999) fails to provide the criteria for creating and supporting the strong democratic community and participation. The relation between community and participation remains misbalanced, and strong democracy will hardly strike it.

Promotional Strategy Essay Example for Free

Promotional Strategy Essay There are various ways to communicate with potential customers. Promotional strategy includes a mix of advertising, publicity, sales promotions, personal selling, and public relations. Each component of the promotional mix plays a role in your effort to have potential customers learn about your business and buy your goods or services. Your promotional strategy must address the who, what, when, where, and how much money to spend. The Who of Your Promotional Strategy No business can be all things to all people, and no business has an unlimited amount of money to spend on its promotions. You will need to be sure you direct your effort and money to your target market. The better you can identify who is in your target market, where they live, what magazines and newspapers they read, what television stations they watch, and what radio stations they listen to, the higher the probability that you will be able to get their attention and influence their behavior. If you can identify your target markets demographics, then you can check the listenership, viewership, and readership profiles for various media, including local radio stations, newspapers, magazines, and television stations. For example, if you are opening a clothing store and the primary target market is teenage girls, then you should review the rating of radio listenership in your geographic area. Most radio stations have a copy of the ratings. You will be able to determine which radio station has the highest listenership in that age category. The A. C. Nielsen rating service does the same for television viewership. The What of Your Promotional Strategy The what involves determining the message you should communicate to your target market. Your promotional strategy is intended to take people who may have varying degrees of interest in your type of goods and services and get them to become your customers. You will need to know who they are, who they are currently buying from, why they are buying the goods and services, and to what extent they are still customers in search of a business. Your promotional strategy is intended to get the people in your target market to modify their behavior. The message you send to the people in your target market must be tailored to their mental frameworks. Your message must also provide the incentive for them to do business with you. Your promotional strategy should be based on: (1) Who do you want to influence? (2) What do you have to offer them that is better than the competition? and (3) What do I need to communicate to them to get them to become my customers? Your promotional strategy should emphasize your competitive advantage(s). Successful promotional strategies are based on the concept, If everyone is offering a steak, then you must sell your sizzle! You must know what your target market values. Your strategy should highlight your businesss unique selling points/propositions. The When of Your Promotional Strategy There are four major intervals for promoting your business. The first is preening promotion. It is very important for a new business to generate customer interest before your business opens its doors. You want your target market to be anxious for your business to open. Some businesses do teaser advertising. A teaser ad may be, the countdown has begun; there are only 60 days until Company of Miami opens. This business may do teaser advertising by erecting a sign where the business will be located. Your business will also need to provide ongoing promotions. Your existing customers will need to be kept informed about developments in your business. You will also need to let potential customers learn about your business and its sizzle. Most new businesses tend to have a token grand opening promotion and do little after that. You need to develop an ongoing promotional program that will keep your business in your target markets minds. If the world doesnt know about your mousetraps advantages and the market doesnt know where your door is, then you will not sell a single mousetrap. The Where of Your Promotional Strategy Your promotional strategy will only be effective if its message gets to your target audience at the appropriate time. The where of promotional strategy involves the media you use to communicate with your target market. There are numerous avenues or media available for promoting your business. The key is to know which media will produce the best results. The media to be used will depend on to whom you want to direct your message, the nature of the message, and when it needs to be presented. Each type of media has advantages and disadvantages. Television offers color, movement, sound, and broad geographic coverage. Radio offers a means to get to a large number of people at various times of the day and night. Newspapers offer daily coverage to a large percentage of an areas households. Direct mail permits you to send your message to a specific group of people. Billboards take advantage of a captive audience while people are in their automobiles. There is no one best medium for all businesses. There is no one best medium for every type of message. When asked which medium is the best, the answer can only be, The one that does the best job of attracting customers per dollar cost. Your promotion budget also influences media selection. You want to get the best return per dollar invested in promotion. One medium may cost less than another, but you need to determine which one will do the most effective job of getting your message to your target market. businesses frequently evaluate media in terms of the cost of reaching each 1000 potential customers. The How Much to Spend Part of Your Promotional Strategy The question of how much money to spend on promoting your business is very difficult to answer. Some businesses spend a certain percentage of projected sales on promotion-related activities. If, for example, you are trying to generate sales of $ 100,000 for the first year, then you may want to review trade data on your type of business to learn what percentage of sales you should spend on advertising. Bank of America reports that the average ad expenses for apparel stores is 2 to 3 percent of sales; for bookstores, 1.5 to 2.5 percent of sales; and for gift stores, 1.5 to 2.5 percent of sales. These figures reflect annual budgets for existing businesses. Your first years promotional budget will need to be a larger percentage of sales because your business will be unknown and you will be trying to divert customers from other businesses. The percentage-of-sales method may provide a general idea of how much to spend, but spending a certain percentage of sales on promotion does not guaran tee that you will generate that level of sales. The best way to determine your promotional budget is to identify what you want to accomplish. This is known as the target approach. If you want to have 8 people come to you each week, then you need to determine what type and amount of promotion you will need to do to achieve that goal. You may find it will take 3 primetime radio spots per day on two different radio stations; a two column, 3inch ad in the local newspaper on Mondays, Wednesdays, and Fridays; 2 billboards located on two major thoroughfares; and 1000 direct mail promotions per month to achieve your goal. The target approach recognizes that you must reach a critical mass before your promotions will have an effect on the market. The percentage-of-sales approach indicates what businesses spent. The target approach determines what you think it will take to achieve your sales goal. The target approach is particularly appropriate for a new venture. There are two other approaches businesses may use to determine their promotional budgets. Some businesses simply try to match their competition. They monitor the number of radio spots aired and the amount of ad space in the newspaper. The businesses then match their major competitors promotional program. This approach has two flaws. First, it assumes that your competitors are doing the right type and amount of advertising. Second, if you dont do a better job of promoting your business than your competition, why should your target market do business with you? The other approach to developing a promotional budget is based on how much you can afford to spend. This may be the least effective approach. It assumes that you have allocated money to all of the other aspects of your business. Any money that is left is what you can spend on promoting your business. You must recognize that you need to do promotions to generate sales. If you hope to have enough sales to leave you with enough money to do promotions, then you have things backwards. It is interesting to note that most people are reluctant to spend much money promoting their business. This reluctance is quite natural. Money spent on promotions offers no assurance that it will bring in enough customers to justify the expense. One of the sayings about advertising is, Only one-half of advertising works. The problem is that you dont know in advance which half it will be! However, promotions should be viewed as an investment that is necessary to generate the level of sales needed to produce your targeted level of profit. The Promotional Mix Most of the discussion of promotional strategy has been focused on advertising. Promotion also includes the name you choose for your business, its sign, personal selling techniques, point-of-purchase displays, special sales promotions, public relations, and publicity. Publicity may be particularly important for a new business. Publicity is defined as media coverage for which you dont pay. Many radio stations, newspapers, and television stations do features on new businesses when they open. If your business is the first of its kind in your area or if it has some special sizzle, you may be able to get the media to do a special feature on it. You should make every effort to get in touch with the media before your business opens. Publicity can be equivalent to thousands of dollars of free advertising. Publicity is also valuable because potential customers tend to pay more attention to features than to advertisements.

An Overview Of Wildlife Tourism

An Overview Of Wildlife Tourism It may be high volume mass tourism or low volume and low impact tourism. It may generate high economic returns or low economic returns, be sustainable or unsustainable, domestic or international, and based on day visits or longer stays (Roe et al., 1997). Wildlife tourism includes activities such as bird watching, whale watching, reef diving, gorilla tourism and photographic safari. Wildlife tourism can include interaction with animals in captivity but for the purposes of this paper the narrower definition of wildlife tourism as denoting only human contact with animals in the wild is used. Wildlife tourism is a holiday with a difference. A wildlife tourism holiday offers a different experience for each traveller on each occasion, as the major component of the holiday, the wildlife, is unpredictable. Tourists often feel that they, and they alone, have experienced a particular aspect of an animals behaviour. Wildlife tourism often involves not only seeing rare or exciting animals in their natural habitat, but visiting areas that are difficult to travel to and hence not visited by many tourists. This perceived exclusivity adds to the appeal of wildlife tourism. In the a study reported in the Times, three of the top five Things to Do Before You Die involved an aspect of wildlife tourism (swim with dolphins, whale watching and swim with sharks respectively). For many participants a wildlife holiday will be remembered for many years to come as a holiday with a difference. Trends in Consumer Behaviour that are Catered for by Wildlife Tourism Public interest in conservation and environmental matters is growing. 85% of industrialised world citizens believe that the environment is the most important public issue (Carson and Moulden, 1991). This socio-cultural trend has led to an increase in the demand for ecotourism. Ecotourism is nature-based tourism that involves ecologically sustainable management of natural areas and an interaction with or observance of either flora or fauna. This is precisely what wildlife tourism provides. There has also been a trend towards experiential tourism; that is active, rather than passive travel. People increasingly want to feel that they are participating in and influencing the area they travel to. Wildlife tourism caters for this trend in that tourists often feed or otherwise interact with the wildlife they visit. The major world tourism markets, Europe and North America, are affected by an increase in the proportion of older people in the population. In addition, changes in working practises have meant that people have more flexibility to get longer periods of time off work. The days when gap years were restricted to students are gone. More mature people than before are taking sabbaticals from work or travelling after retirement. Wildlife tourism caters well for these grown up gappers as a longer time frame will allow remote geographical areas to be accessed and increase the chances of a successful wildlife encounter. Management Issues Facing Wildlife Tourism The management issues facing wildlife tourism are twofold, identifying methods of minimising the impact on the wildlife resource itself and ensuring that the tourists receive a valuable experience from the holiday. Sometimes these two aims are mutually exclusive. There are many direct impacts of wildlife tourism on wildlife. They can be divided into categories such as habitat destruction, disturbance of feeding and disease transmission. Each of these categories will now be illustrated with an example. Tourism can contribute to the destruction of wildlife habitat. In the Norfolk Broads, UK, large volumes of boat traffic, especially motor boats, result in considerable boat wash and river bank erosion and undermine on-going efforts to improve the Broads severely impaired water quality and threatened aquatic wildlife (Brouwer et al, 2001). The consequences of erosion can lead to important habitats being lost and the silt from the disappearing banks clogging up the waterways, which further deteriorates water quality. In the Yacatan Peninsula, Mexico, boatloads of tourists were driven into groups of feeding flamingos to make them take flight (Long, 1991, cited in Chin, Moore, Wallington Dowling, 2000). This type of disturbance during feeding can have several effects depending on the magnitude of the disruption. Some birds may take flight temporarily, but return after the disturbance ends. Other birds may modify their feeding habits and desert the site of tourism disturbance permanently. When a bird is unexpectedly forced to take flight during feeding, energy intake terminates and energy expenditure significantly increases. Where disturbance causes a bird to desert a particular site, the availability of suitable alternative sites is critical for the birds survival. Furthermore, the site in which it settles may already be populated or may be of lower quality resulting in lower rates of energy intake. The possible transmission of diseases from humans to animals is a serious threat resulting from the close contact between species that many wildlife tourism experiences involve. It is though that the mountain gorillas of Rwanda are particularly affected. Humans and gorillas share about 97% of their genetic makeup and they are therefore susceptible to many of the same diseases. These include tuberculosis, influenza, measles, polio and intestinal parasites (Cameron). The single population of 300 mountain gorillas in the Virunga Volcanoes is particularly badly affected. More than seventy tourists and a similar number of guides, porters, rangers and researchers visit seventy percent of the gorillas in this population daily. There have been several outbreaks of disease that can probably be attributed to humans. This includes an epidemic in 1988 in which six habituated gorillas died of respiratory illness and twenty-seven more became ill. Methods of managing these and other negative effects on wildlife caused by wildlife tourism include restricting the number of tours allowed, education and finally licensing, and thereby controlling, the activities of tour groups. The most popular example of restricting the number of tours allowed is that of the Galapagos Islands in Ecuador, which were protected in 1934. In the Galapagos Islands parts of the islands are designated as Intensive Visitor Zones, where a maximum of ninety people are allowed simultaneously on shore. The Extensive Visitor Zones are open to groups of less than twelve individuals (de Groot, 1983). Education of operators and tourists about appropriate behaviour to adopt in the presence of wildlife is another method of managing the negative impacts of wildlife tourism on the animals involved. A code of conduct can be distributed to tour operators and publicly displayed in the local area. Tourist education can develop a demand-lead requirement for responsible tour groups. Licensing of tour companies is a method of minimising the impact of wildlife tourism. Licensing is often dependent on compliance with particular regulations, such as minimum approach distances. Many whale watching regulations specify a minimum approach distance of 100m (Brouwer et al, 2001). The choice of type of management depends on the nature of the target species and the severity of the impacts on them. An analysis of the impacts of the specific wildlife tourism would be required before a management method was selected. As well as managing the needs of the wildlife by minimising wildlife tourisms impact on them, tourism managers, of course, need to consider the needs of the tourists. Tourists want a wildlife watching experience that is both enjoyable and informative. The skills and knowledge of tour operators add to the experience of wildlife tourists and so should be maximised. Wildlife tourism is inherently seasonal. Most species act differently according to the season. The best example of this is migration. The Great Migration is the movement of over a million wildebeest between the Masai Mara and the Serengeti plains. There are numerous wildlife tourism opportunities presented by this, but there are of course dependent on the timing of the migration. The migration usually occurs May to June, but this can be affected by rainfall, which in turn affect availability of vegetation. Wildlife tourism management involves understanding the environmental influences on species behaviour and how this will affect tourism opportunities. Wildlife tourists also want to get close up to the wildlife (Orams, 2000). Managers of wildlife tourism need to attempt to ensure predictable occurrence of species within a relatively restricted area. Managers of wildlife tourism need to carefully integrate visitors and wildlife through management of their interactions whilst still ensuring damage to the species is limited. Managers of wildlife tourism also need to ensure that there are other activities to keep tourists amused for times when wildlife does not co-operate with tour schedules. There needs to be an awareness of either other geographical locations that can be utilised to view the same wildlife or other species that can be more easily located. Back to: Essay Examples Conclusion Wildlife tourism offers a holiday with a difference. It caters for emerging tourism trends, particularly ecotourism, experiential tourism and longer duration holidays. There are two main management issues facing wildlife tourism. These are minimising the impact of tourism on the species involved and ensuring that wildlife tourists receive a quality experience. The particular management strategies that can be utilised depend upon the species involved and the severity of the impacts upon that species. Bibliography Akama, J. (1996). Western environmental values and nature-based tourism in Kenya, Tourism Management, 17, (8), p567-574. An overview of apes in Africa Gorilla Taxonomy. 2000. http://www.berggorilla.de/english/gjournal/texte/21butyn.html (25 Mar. 2005) Boo, E. (1990). Ecotourism: the potentials and pitfalls. Washington D.C: World Wildlife Fund. Brouwer, R, Turner R.K Voisey, H. (2001) Public perception of overcrowding and management alternatives in a multi-purpose open access resource Journal of Sustainable Tourism, 9, (6), p471-488. Caalders, J van de Duim, R. (2002). Biodiversity and tourism: impacts and interventions, Annals of Tourism Research, 29, (3), p743-761. Cameron, K. Providing healthcare to a wild gorilla population The Mountain Gorilla Veterinary Project. http://www.azadocents.org/The_Mountain_Gorilla_Veterinary_Project.pdf (27 Mar. 2005) Carson, P Moulden, J. (1991). Green is Gold: Business Talking to Business About the Environmental Revolution, Toronto, Harperbusiness. Chin, C et al. (2000). Ecotourism in Bako National Park, Borneo: visitors perspectives on environmental impacts and their management, Journal of Sustainable Tourism, 8, (1), p20-35. Curry, B et al. (2001). Modelling impacts of wildlife tourism on animal communities: a case study from Royal Chitwan National Park, Nepal, Journal of Sustainable Tourism, 9, (6), p514-529. de Groot, R.S. (1983). Tourism and conservation in the Galapagos Islands. Biological Conservation 26, p291-300. Gorillas are my patients BBC Science. 2002. http://www.bbc.co.uk/radio4/science/gorilla.shtml (27 Mar. 2005) Ingham, R and Summers, D. (2000). Cruise ship tourism in the Falkland Islands UK Overseas Territories Conservation Forum. http://www.ukotcf.org/pdf/calpe/calpe106-124.pdf (25 Mar. 2005) MaLellan, L. (1999). An examination of wildlife tourism as a sustainable form of tourism development in North West Scotland, International Journal of Tourism Research, 5, p375-287. Mathieson, A Wall, G. (1992). Tourism: economic, physical and social impacts. Harlow: Longman. Murphy, P. (1991). Tourism: a community approach. New York and London: Routledge. Orams, M. (2002). Feeding wildlife as a tourism attraction: a review of issues and impacts, Tourism Management, 23, p281-293. Orams, M. (1999). Marine tourism: developments, impacts and management. New York and London: Routledge. Priskin, J. (2001). Assessment of natural resources for nature-based tourism: the case of the Central Coast Region of Western Australia, Tourism Management, 22, p637-648. Reynolds, P Braithwaite, D. (2001). Towards a conceptual framework for wildlife tourism, Tourism Management, 22, p31-42. Shackley, M. (1995). The future of gorilla tourism in Rwanda, Journal of Sustainable Tourism, 3, (2) p61-73 Shackley, M. (1996). Wildlife Tourism. London: International Thompson Business Press. UK background factsheet The Orangutan Foundation. http://www.orangutan.org.uk/history/ (10 Mar. 2005)